Discover UK Tours | LateRunRef UK Tours - Bespoke Travel Experiences

LateRunRef UK Tours ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our site or use our services. We are a travel and tourism company offering package holidays, guided tours, bespoke travel planning, airport transfers, travel insurance, and cruise holidays.

Data Controller: LateRunRef UK Tours, 22 Highgate West Hill, London, Greater London, N6 6BX, United Kingdom, is the data controller responsible for your personal information.

Information We Collect

We collect information you provide directly to us, information we collect automatically, and information we receive from other sources.

Information You Provide: This includes information you provide when you:

Book a tour or holiday package.
Request a quote or information.
Subscribe to our newsletter or marketing communications.
Contact us with inquiries or support requests.
Participate in surveys or promotions.

The types of information you may provide include:

Contact information (name, postal address, email address, phone number).
Travel preferences (interests, destinations, dates of travel).
Passport information (if required for travel arrangements).
Payment information (credit card details) – processed securely through our payment gateway.
Dietary requirements or medical information (if relevant to your travel arrangements).

Information We Collect Automatically: When you visit our site, we may automatically collect certain information, including:

IP address.
Browser type and operating system.
Referring website.
Pages you view on our site.
Time and date of your visit.
Cookies and similar tracking technologies (see "Cookies and Tracking Technologies" below).

Information We Receive from Other Sources: We may receive information about you from other sources, such as:

Third-party travel partners (e.g., hotels, airlines)
Social media platforms (if you connect with us through social media).

How We Use Your Information

We use your information for the following purposes:

To process and fulfill your bookings and travel arrangements.
To provide customer service and support.
To respond to your inquiries and requests.
To personalize your experience on our site.
To send you newsletters, marketing communications, and promotional offers (with your consent, where required by law).
To improve our site and services.
To conduct research and analysis.
To comply with legal obligations.
To detect, prevent, and address fraud, security breaches, or technical issues.

Legal Basis for Processing

Our legal basis for processing your personal information depends on the purpose of the processing. We will process your information based on one or more of the following legal bases:

Your consent: We will rely on your consent to send you marketing communications or use cookies for non-essential purposes. You have the right to withdraw your consent at any time.
Performance of a contract: We will process your information when it is necessary to fulfill a contract with you, such as processing your travel booking.
Legal obligation: We will process your information when we are required to do so by law.
Legitimate interests: We may process your information when it is necessary for our legitimate interests, such as improving our services or preventing fraud, provided that these interests are not overridden by your rights and interests.

Sharing Your Information

We may share your information with the following categories of recipients:

Third-party service providers: We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analytics, email marketing, and customer support.
Travel partners: We may share your information with travel partners, such as airlines, hotels, and tour operators, to facilitate your travel arrangements.
Legal authorities: We may disclose your information to legal authorities if required by law or legal process.
Business transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of the transaction.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activity on our site. Cookies are small data files that are stored on your device. They allow us to recognize your browser and remember certain information about your preferences.

You can control cookies through your browser settings. However, disabling cookies may affect your experience on our site.

Data Security

We take reasonable measures to protect your information from unauthorized access, use, or disclosure. These measures include:

Using encryption to protect sensitive information.
Implementing access controls to limit who can access your information.
Regularly monitoring our systems for security vulnerabilities.

However, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your information.

Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

Your Rights

You have the following rights regarding your personal information:

Right to access: You have the right to access the personal information we hold about you.
Right to rectification: You have the right to have inaccurate or incomplete personal information corrected.
Right to erasure: You have the right to have your personal information erased under certain circumstances.
Right to restriction of processing: You have the right to restrict the processing of your personal information under certain circumstances.
Right to data portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.
Right to object: You have the right to object to the processing of your personal information under certain circumstances.
Right to withdraw consent: If we are processing your personal information based on your consent, you have the right to withdraw your consent at any time.
Right to lodge a complaint: You have the right to lodge a complaint with a data protection authority if you believe that we have infringed your rights.

To exercise your rights, please contact us at the address provided above.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post any changes on our site. Your continued use of our site or services after the posting of changes constitutes your acceptance of the revised Privacy Policy.

If you have any questions or concerns about this Privacy Policy, please contact us at:

LateRunRef UK Tours 22 Highgate West Hill, London, Greater London, N6 6BX United Kingdom